Big Data

IoT helps reduce climate change

11 Sep 2018 Published by TelefonicaIoT

We are integrating Internet of Things in our daily lives and jobs without even realizing it. Having applied hyperconnectivity in such a natural way to our life and our work means that it also reaches other sectors, such as our companies and their business strategies. We are even focusing it further to help minimize serious problems such as climate change.

But how is this possible? The key is to look at one of its main advantages: efficiency. Efficiency not only means doing things faster and better, but also with fewer resources.

One of the main factors that are...Read more

Safer and controlled waters with smart buoys

23 Aug 2018 Published by TelefonicaIoT

The Internet of Things is not limited to dry land. We already saw how they it inserted itself in the sea to improve the experience of bathers and ensure more sustainable tourism in the post 10 sensors that make the beaches smart.

However, the technology has gone even further into open waters with the help of smart buoys that measure the level of sea pollution or where to find larger schools of fish. They can also be used in pools to measure the level of deterioration of the waters, regardless if it’s salty or...Read more

The emotions of the IoT

01 Feb 2018 Published by Telefónica IoT Team

Understanding emotions is crucial in new marketing strategies. Due to the oversaturation of products and approaches, new formulas have to be found that help the retail sector sell an increasing number of products. Knowing clients’ emotions can be a fundamental advantage in this respect. So how can we get this information? The technology associated with the Internet of Things is the key that will open the doors to a more efficient and satisfactory way of buying.

Detecting human emotions

Of course, the first step in understanding what a client is feeling is to...Read more

The Future of Connected Vehicles and the IoT

27 Dec 2017 Published by Edward Kulperger

Connected vehicles are increasingly becoming a reality, and in fact, you may have even had the chance to drive one. A study carried out by PwC entitled The Bright Future of Connected Cars suggests that worldwide sales of connected vehicles will almost quadruple between 2015 and 2020, generating more than 110 billion euros (149 billion dollars) in revenue in the passenger segment alone.Read more

Infographic: IoT Trends for 2018

21 Dec 2017 Published by Telefónica IoT Team

IoT Trends for 2018, connectivity in the limelight

20 Dec 2017 Published by Vicente Muñoz Boza

In 2017, we have seen the rise of technologies associated with Big Data, the popularization of VR and the emergence of autonomous cars. But much still remains to be seen. The general outlook seems to be taking shape around certain applications and more specific technological solutions such as eSIM, the IoT based on Blockchain and Edge Solutions. These are the trends that will drive the direction of the development of connectivity in 2018.Read more

5 great collaborations in Telefónica IoT

17 Aug 2017 Published by Telefónica IoT Team

With the rise of summer and in the midst of one of the hottest months of the year, a month of relaxation, now is a good time to revisit some of the most interesting and representative voices on the IoT scene. We have compiled these voices throughout 2017 in the Telefónica IoT Blog. From market trends to the security of the Internet of Things, this compilation encompasses a recent sample of the people who are the visible face of this sector.

A few months ago we spoke with...Read more

Smart Cities built with Big Data

21 Jun 2017 Published by Telefónica IoT Team

What turns an efficient city into a truly Smart City? The difference is as important as it is subtle. And the main reason is supported, of course, by the Internet of Things. When we speak of a smart city, we are describing an urban environment capable of responding to its inhabitants’ needs in a timely, appropriate fashion. To do so, the city must have a way to "feel" their needs. The eyes and ears of a Smart City are sensors, and its brain is the citizens. So what are the nerves in this "organism"? The information in this system is clearly Big Data....Read more

Interview with Sandra Fernández Curias: "Beyond a technological ecosystem, the IoT is an enabler of the digital transformation of businesses"

07 Jun 2017 Published by Sandra Fernández Curias

What are the latest trends in the development of the IoT ecosystem? The technologies associated with the creation of platforms in the Internet of Things are a growing field. They hold the keys to the future of connected objects and their ecosystem. To learn more about the importance of the availability, scalability and security of these platforms, we spoke with Sandra Fernández Curias, Strategy Manager and expert in new IOT-based business at Telefónica....Read more

Ronald van Loon: “Data from IoT exists within the realm of Big Data and the large quantities of data that it represents”

01 Mar 2017 Published by Ronald van Loon

Ronald van Loon is an expert in Big Data, Data Management and IoT. His work helps hundreds of companies driving and generating value from the data they manage around the world. He is director of Adversitement, a company that provides consumer data analysis; and he is one of the largest influencers in the world at Big Data. For all of this, we have asked him to give us his insight into the important role that Big Data plays in IoT, as well as the main challenges to be faced and the future that holds companies in relation with the Internet of Things. Read more