Telefónica and Visualnacert sign an agreement to bring a visual solution to the farming market

11 Mar 2015
  • Consumer

Madrid, March 11th 2015. Telefónica and VisualNacert have signed a collaboration agreement to bring the visual solution to the market, a technological tool that enables a new way of visualization and use of information for farming decision making.

This new partner, who becomes part of the m2m Global Partner Programme of Telefónica España, brings a very interesting solution to the agri-food sector. The solution enables crop georeferentiation in any part of the world, with integrated custom information visualization, becoming a critical element so that companies can explore new and more efficient business methods based on production and management techniques evolution.

Information and Communications Technologies, in a more globalized and technical world, have become essential to the agri-food sector

Visual is an innovative solution, highlighting its following features: agricultural plantation geolocalization and visualization from anywhere; in addition, classifies and searches parcels of land based on custom criteria (for example quality; productivity; sanitary state; production ranking; inspection management or seeding year).

Moreover, it generates individual and aggregated data for plantations with SIGPAC cartographic integration; with land registry and with external climate data. It can also custom information based on user profiles and roles; has multi-device access; can generate on-screen or paper reports and manage photos and documentation for each parcel.

The signature of this agreement is a big step forward for both companies to become partners and lead the market of TIC applied solution in a sector, the farming sector, that can increase its productivity thanks to technological changes. The key of the competitive advantage of this solution is the combination of deep knowledge on the sector and mapping technologies, and data analysis that comes within.

With this move, Telefónica guarantees the best quality in communications and technology evolution, continues to develop end-to-end M2M Solutions in traditional sectors, aiming to lead the development of advanced technological solutions, providing its clients with precise tools to improve business results in any sector.

Telefónica will deploy this solution internationally and looks forward to making this a global solution.

About VisualNacert

VisualNacert is a company mentored by Wayra in 2014, Telefónica´s start-up accelerator, that has been able to make its proposal an integrated product within Telefonica´s M2M commercial portfolio.

About Telefonica Business Solutions

Telefonica Business Solutions, a leading provider of a wide range of integrated communication solutions for the B2B market, manages globally the Enterprise (Large Enterprise and SME), MNC (Multinational Corporations), Wholesale (fixed and mobile carriers, ISPs and content providers) and Roaming businesses within the Telefonica Group. Business Solutions develops an integrated, innovative and competitive portfolio for the B2B segment including digital solutions (m2m, Cloud, Security, eHealth, Digital Marketing or Education) and telecommunication services (international voice, IP, bandwidth capacity, satellite services, mobility, integrated fixed, mobile, IT services and global solutions). Telefonica Business Solutions is a multicultural organization, working in over 40 countries and with service reach in over 170 countries.

Telefonica Business Solutions

For more information about Telefonica’s m2m business, visit or follow them on Twitter at @TelefonicaIoT and Linkedin.